When looking for a way to boost your online sales, many companies turn to SEO and PPC, but you may also want to consider using social media ads to promote your business. There are various platforms that you can use that can show you an excellent return on investment, and there are also different types of ads you can use. Below are some of the most popular platforms you can use and having a social media agency in Bangkok to help with your campaign can help you maximise your returns.
Facebook is one of the most popular platforms as it is the largest and has almost three billion active monthly users. As there are so many users, your ads can reach far, and you can enjoy an excellent return on your investment when you have a well-optimised Facebook Ads campaign. It will also help boost your brand awareness, and you can use laser-like precision to target your audience and ensure your ads get in front of the relevant people and show you an excellent return.
When your business sells products or services to other companies, an excellent platform for advertising is LinkedIn, a professional business networking platform. It does not have as many users as Facebook, but you can get your ads directly in front of the business decision-makers, and it can be highly lucrative for your company. There are text ads, image ads, video ads, and other options you can use, and you can also target your audience precisely to maximise your returns hopefully.
Instagram is another excellent social media platform you can use to advertise your company and your products or services. Some companies focus most of their marketing efforts on this platform as they use it to generate sales effectively. You can use different types of ads, and you have the same options as Facebook as the same company owns them.
YouTube is another excellent platform you can use to advertise your business, and it has the second-highest number of users after Facebook. There are various types of ads you can use on your campaign on this platform, and they can show you an excellent return on investment when your campaign is well managed. As with other social media platforms, it is often best to partner with an excellent agency to boost your returns and ensure it is effective for your business and helps boost sales.